Why is it so difficult to give honest feedback?
We all want an easy life, right? Who wants to be the nay-sayer, the person who rocks the boat, the troublemaker who tells it how it is? But often this honesty is exactly what the person asking for feedback is looking for.
Take creative writing. Drawing inspiration from my creative writing course, and after some furious pencil-chewing and rewrites, I was finally ready to show a trusted soul my first short story. Fearing the worst, I retreated to the safe habour afforded by reading it to my eight year old son. Expecting at best disinterest, I was pleasantly surprised when he told me it was the best story he’d ever heard.
Emboldened by such unbridled praise and following a fourth rewrite, I took the next step of showing it to other family members in search of some more hard-hitting criticism. However, their words of encouragement now convinced me that I was asking the impossible. Like ‘The Emperor’s New Clothes’, does anyone really want to be first to tell you that your talent-less scribbles exhibit no more writing skill than a dyslexic stoat?
And so it is in the world of business.
Last week, I beat a hasty retreat from a free two-day ‘Introduction to Coaching’ course, lasting only till the first lunch-break, because I belatedly realized that coaching is mostly about ‘asking good questions’ and avoiding at all costs giving advice or feedback. Clearly, it takes someone of slightly more saintly composure than me to bite their tongue and avoid telling the person being coached to stop whinging and ‘just get on with it.’
However, I have been mightily impressed by the power of the so-called ‘flat mirror experience’ afforded by a peer group with no vested interests in your affairs. The idea being that a flat mirror reflects the real you, with no distortions, or at least ‘the real you’ as others see you, warts and all.
As the Better Business Programme Director Gerard Burke warned those about to be coached by their peers, this can be a useful but, at times, uncomfortable experience for the owner manager.
Having your hopes and dreams critiqued and your plans for global domination written off as unrealistic and poorly conceived, can be bitter medicine indeed. However, putting egos aside, it can also be a most rewarding exercise when properly structured and supported, prompting you to reevaluate, reassess and look again with fresh eyes.
It is widely accepted that the emotional complexity of running a small business can at times be intense, built on an intricate web of personal relationships (doubly so for a family business such as mine). Once emotion is removed from the process of giving feedback, the insights achieved can be enlightening.
Building a peer group network and a panel of external advisors you can rely on for honest opinions can really help you remove those ‘rose-tinted glasses’, and even re-channel and realign collective energies behind shared goals.
From talking to other entrepreneurs, I now know that tough criticism is like oxygen, it fuels the fire. In my case, the more I’m told that something won’t work, the greater my urge to prove someone wrong.
So, banish the ‘yes’ men and get yourself a flat mirror. And start seeing your world with new eyes.